Content Creator & Manager
At Bill White Enterprises, creativity and strategic marketing communications converge in my role as Marketing Coordinator and Loyalty Program Manager.
Digital Event Director
As a Digital Event Director, my primary role with Digitell, Inc. and then BroadcastMed was to work with their varied clients to successfully translate their production vision into a reality. This included capturing interviews or live streaming events, both in a studio environment or at a venue.
Mountain Life Church Upgrades
I moved to Park City late May 2020, and because of covid, Church with a mass of people was a no-no! I connected with Mountain Life Church my 1st week as a member of the body, but by week 2, I became the driver of their life stream production. It was great to find out…
Skiing Photography – Slopestyle
Skiing Photography – Slopestyle. Taking action shots of skiers who absolutely shred is a joy for me. It can be hard work, running all over the slope and sometimes in harsh weather. The fruit of all that effort is the still life freeze frame and some poetry in motion! This gallery is of my daughter Bella’s team Agenda Freeski.
Coffee Branding and Website
I was able to work with the shop owner and a few talented graphic artists to develop its brand appeal and product design. A few different eCommerce platforms were looked at before settling on shopkeep which integrated with their POS.
Resort Marketing
For 18 years while I lived in this small town in Western New York, I volunteered to work with the Marketing Department, Training Center, and Ski School, in order to promote the Resort.
Drone Website – Sizzle Reel
This has been a fun project because when content is as beautiful as this, it’s a pleasure to work with. I started by teaching the pilot how to edit the RAW images in Lightroom. That lead to large format prints… and the rest is history.
Broadcast Channel Commercial
My local county executives asked if I could put together a video showcasing our regions attractions. “Learn Laugh Live and Play” was the tagline for this broadcast commercial that aired during a national golf event.
Product Promo Video
My task: take three stand up paddle boards on vacation with the Bacon family and make a promo video. Sure no problem! These boards are sweet… So beyond the care, set-up, and filming with my DSLR, art direction was given to my model family.
One Page Property Website
My task here was to take an existing HTML site and make it mobile responsive. So I built a WordPress site from scratch and made it a simple one page site. I did end up adding a few extra pages for contact and booking.
WordPress Development for a Builder
This project started as a simple landing page website, but turned into a portfolio showcase. A Wordpress theme with a special Portfolio section was used to cursor through the various properties. A special map plug-in was used for the apartment locator.
Interior Photography
Custom Homes and Remodels – Interior Photography in Ellicottville, NY.
Photography – Marketing for Fitness Center
A Executive and Leadership Coach who owns a fitness center and retreat has had me document her facility and services as she has grown her business. I work with her website and marketing manager to accomplish the creation of sales aids to use on her website, newsletters, and social media campaigns.
Adobe After Effects Motion Graphics Video Edit
Adobe After Effects motion graphics video edit for ski resort marketing department. Fun fast paced resort commercial.
Church Live Streaming Production
After attending Believers Chapel for a few years, I noticed that they were just using one camera to put the sermons online. So I recommended that we Live Stream their services. So little by little we added to the production, until the day came where we had to move into a new facility. Of course…
Ecommerce Travel Website
This website started on Squarespace but, after finding many shortcomings, I was able to build a scalable WordPress/Woo-commerce solution.
Multiple Corporate WordPress Sites
I’ve have had the pleasure of working with North Park Innovations for over a decade. In that time, we have developed a number of WordPress corporate sites. The main site we developed is iConnect Training, which provides educational equipment, supplemental tools, curriculum and materials to HVAC/R vocational trade schools and institutions around the world.
Freestyle Skiing Team Photographer
Action Sports Photography at it’s Best My daughter was raised to ski before she could even talk. The local Holiday Valley Freestyle Team took notice of her and she joined their ski program. Bella was a natural in the moguls and fearless. So I spent years traveling to competitions with the other families. A typical…
Restaurant One Page Website
The simple but elegant one-page web design was driven from the need to have a mobile responsive website that required minimal steps to update. So I choose a Wordpress theme that allowed for a click and drag interface and a dialog box input system. No special coding knowledge was needed. Web Hosting WordPress Installation Theme…
Non-Profit Ministry Website for a Community Center
Building non-profit websites for great community service organization like Community Helping Hands is awesome. The Gateway Center facility in Jamestown, NY is truly a multi-generational gathering place.
Corporate Video Production – Partnership Showcase
Mobile Video Production Unit This video was produced to showcase the partnership between a media production company and a physical venue for events and conferences. I went to this special event in Boston with a small crew in order to capture the live video stream and broadcasted it to the world on the internet. We…
One Page Musician Showcase Website
This artist wanted a simple webpage to showcase his music, so we started with a dynamic one page design. One-pagers are ideal for mobile devices because the user just swipes down without having to load any additional pages. On a full screen monitor, the sticky navigation bar adds a smooth scroll effect.